Crestview partners with Phantom Fireworks

Art students to help design new packaging

Submitted photo Select art students at Crestview High School will partner with Phantom Fireworks, the country’s largest retailer of consumer fireworks, to name and design packaging for some of their new items launching in July of 2022. (Front from left) Ashton Hughes, Madison Davis, Morgen Libb, Amelia Blower, (back from left) Jordan Fronius, Mason Greathouse, Dalton Hart, Kathy Bennett (representative for Silver Apple, Inc.), Emily Goerig (high school art teacher), Jessi Dragoiu (Purchasing and Product Development Manager for Phantom Fireworks) and John Miranda (COO Silver Apple, Inc.).

NEW WATERFORD — During Crestview’s Board of Education meeting on Wednesday, High School Principal Laura Nappi and Board President Missy Wellman announced the launch of the new partnership between Crestview art students and Phantom Fireworks.

Students will be working with the national company, helping to design packaging for some of their new items that will be sold in their stores as early as this summer.

According to information Wellman provided, Jessi Dragoiu, Purchasing and Product Development Manager for Phantom Fireworks, recently was at the school and talked with students about the remarkable potential this project can bring for future career success.

Wellman said she sat in on the meeting with Dragoiu and the students and she feels there could not be a better person to come to the school and connect with the students, who are excited about the project.

“I was ready to run through a wall after hearing Dragoiu’s speech,” Superintendent Matthew Manley said of the inspiration provided, adding at the conclusion of this project some of Crestview’s student’s artwork is going to end up on real packaging across the country and the world. “That’s about as real or authentic learning as you can get.”

The students’ designs will have the potential to be part of the marketing for products sold in Phantom Fireworks stores across the country. Wellman said students will work directly with representatives from the company to learn about the complex process that goes into releasing a new product. They will study the client demographic, the challenges to selling a product you cannot test before purchasing, and understanding the legal requirements needed on a package. Students will be given the opportunity to tour the facility and even entertain the idea of a possible internship and employment with the company post graduation.

Additionally, Phantom Fireworks will be giving an opportunity to 8th grade students at Crestview, who are being challenged by the company to look at a new marketing plan for a product that hasn’t sold well in its stores. Students will develop an understanding for why the product is not currently selling well, considering who they want to sell the item to and how they can change the product to reach that demographic.

The 8th grade students will suggest ways to possibly repackage the item and even change the product name.

“Phantom is excited to partner with the next generation of creative minds in a community where it all started,” said Dragoiu in a release provided by Wellman. “We are already passionate about being a major player in this area and it is exciting to work with the kids. Phantom is a product of this Valley and we are looking forward to tapping into the next generation of creativity right here at Crestview,” she said.

Part of the Silver Apple Inc. partnerships in collaboration with the Columbiana County Educational Service Center the purpose is to help student learn about possible careers opportunities for their futures.

In an additional project, 5th, 6th and 7th grade students are working on a project with Buckeye Credit Union. Manley said the idea is for students to help design a building, find a site for the location and make a proposal to convince the business to move a location to the local area.


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